Facebook’s next pro athlete-centered show will feature the Cleveland Cavaliers’ Dwyane Wade. An avid Facebook and social media user, Wade has gone back to Facebook to launch BackCourt Wade — a five-part docu-series providing a look into the life of the three-time NBA champion beyond the basketball court.
While the first episode launched last week and is available on Facebook’s new streaming service, Facebook Watch, the remaining four episodes will be released on Mondays over the next four weeks.
Wade, who’s in the midst of his first season with Cleveland, is looking forward to the series.
“I’ve enjoyed partnering with Facebook to share some of my off-the-court moments,” Wade said in a news release. “I hope by sharing some of these candid moments that it helps inspire others to follow their dreams, take risks, challenge yourself to get through life’s obstacles, and take the time to appreciate and enjoy the life you work so hard to build.”
While Wade’s mentality during his 15th season will be a big part of the series, so too will his interests, such as fatherhood, fashion, family and his branding business ventures.
The trailer for the series can be watched below:
Facebook already has a show featuring LA Laker Lonzo Ball, his father LaVar and his two brothers — a series called Ball in the Family that was recently renewed for a second season. Facebook also has an eight-part reality series starring Oakland Raiders running back Marshawn Lynch called No Script, and all of these shows complement the platform’s growing slate of sports coverage.
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